CHANSE Call Partner Search Tool


This is a match-making section for CHANSE Transformations: Social and cultural dynamics in the digital age.

General Information

  • Project title: Social and cultural event in the era of social media: the case of the « Fête des Vignerons »
  • Type: Partner looking for project
  • Organisation: University of Lausanne
  • Country: Switzerland (CH)

Research area

  • Call topics:
    • Cultural Transformations in the Digital Age
    • Digitalisation and Social Transformation
  • Keywords:

    festival; social media; culture; volonteer; memory

  • Brief description of your expertise / expertise you are looking for:

    I have knowledge in the field of data collection (ethnography and digital study), construction and analysis of data corpora (from Facebook, Instagram, Twitter, YouTube, WhatsApp), presentation of research data in the media. / I am interested in the exchange of experience in the field of studying social media, understanding the tools for their analysis and data interpretation, also comparing the results of different projects using social media.

  • Brief description of your project / the project you would like to join:

    This research analyses the role of social media in the preparation and running of the Fête des Vignerons 2019. An important event in the history and culture of French-speaking Switzerland (around one million visitors), the Fête is unique : it only happens every 20-25 years. For the first time, it took place in a world where digital social networks are widely present. Its organisation used them to interact with visitors, performers and partners. The research question can be tentatively formulated as follows : how does the use of digital social networks transform the organization, the process and the memory of the Fête? It is about understanding the roles that these social media play and the digital traces of the Fête that will remain for future generations. To answer this question, I began ethnographic observation work during the preparation of the Fête (by integrating in the team of volunteers who worked with the Executive Management) and in the digital environment (by practicing digital ethnography and by building up a corpus of traces left in digital social networks and subjecting them to digital studies). Understanding the processes that occur with and in social media - in events such as the Fête des Vignerons - opens up new perspectives for comprehension of the role of digital technologies in society as a means of interaction between individuals and the transmission of "messages" to future generations. / It will be interesting for me to join project in the field of studying social media and their role in social and cultural events.

Contact details

SMIRNOVA Tatiana

Submitted on 2021-03-08 09:57:49

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